What is included in a business plan?

This is a difficult question to answer because

every plan is unique. The contents below are an indicative list, but different plans sometimes need additional sections, and some of the sections below are not required in every plan:

In addition to the content, we also add branding and design work to your plan.

  • Front cover
  • Executive Summary
  • Content Page
  • Background to the business
  • Vision, Mission and USP
  • Plans for the next 3 to 5 years
  • Products and Services
  • Investment Location
  • Innovation, Viability and Scalability summary (UK Visa plans only)
  • Management team
  • Staffing Plans
  • Market Research
  • Competitor Analysis
  • SWOT Analysis
  • PESTLE Analysis (Generally only for FDI projects with country risk assessments)
  • Consumer Segmentation
  • Target Audiences
  • Marketing Budget
  • Marketing Plan
  • Investment Summary
  • Revenue Forecasts
  • Financial Statements
  • Exit Strategy